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Saturday, November 27, 2021

Shopping Online

I did my best to pretend that yesterday wasn't Black Friday, but by the end of the day I caved and went online. And yes, there was the hysteria I remember from years gone by, or at least a virtual version of it made possible by pop-ups, reminders that there are "only five left ... order soon!" and countdown clocks.

It's the clocks that affected me most, their hours, minutes and seconds all winding down to midnight. Perhaps because I'm time-sensitive, accustomed to packing as much as I can into whatever time I have. Why should shopping be any different?

Well ... because it should, that's why. It should be a deliberative process — not the digital equivalent of pawing through lingerie in Macy's basement. 

But darned if the online marketers didn't figure out a way to make us care ... and rush. 

Black Friday — it runs through Sunday, from what I hear.

(A real shopping experience, complete with masks.)